Note: Please understand that this website is not affiliated with the Dana company in any way, it is only a reference page for collectors and those who have enjoyed the Dana fragrances.


The goal of this website is to show the present owners of the Dana company how much we miss the discontinued classics and hopefully, if they see that there is enough interest and demand, they will bring back your favorite perfume!


Please leave a comment below (for example: of why you liked the perfume, describe the scent, time period or age you wore it, who gave it to you or what occasion, any specific memories), who knows, perhaps someone from the company might see it.

Thursday, December 4, 2014

Tabu by Dana c1932

In this guide I will introduce you to the sensual world of Tabu perfume by Dana. Tabu was created in 1932 by Jean Carles in response to a request made to him instructing him to create a perfume that a prostitute would wear, also known as "un parfum de puta".


The Perfume's Name:


The name: Javier Serra, the founder of Dana Parfums was walking down a street in Nice, France when he passed a bookshop and as luck would have it, his eye caught the cover of the new Sigmund Freud book, "Totem & Taboo."Inspired by this, he decided to name his perfume after Taboo.  When translated into Spanish, taboo becomes "tabu". A few years later he also launched a perfume named "Totem" in 1935.

Another legend has it that Tabu was named after a famous painting titled "The Kreutzer Sonata" by Rene Prinet, which was acquired by Dana Perfumes, who used it to advertise the perfume in conjunction with the slogan, "The longest kiss in history".


The Fragrance Composition:


So what does it smell like? It is classified as a floral woody amber oriental fragrance for women. Tabu is a luxurious, rich and heavy perfume, it is perfect to wear during the fall and winter months. A perfume classic, oriental and exciting. Tabu is blended of the finest ingredients available: absolutes of rose, jasmine, orange blossom, laced with patchouli and oakmoss, and based on precious musk and amber fixatives, the Tabu scent is of superb quality.
  • Top notes: bergamot, orange blossom, basil, neroli, coriander
  • Middle notes: pepper, carnation, clover, jasmine, narcissus, oriental rose, ylang ylang
  • Base notes: ambergris, oakmoss, vetiver, civet, sandalwood, resins, patchouli, precious woods, musk, cedar, benzoin, vanilla.

Tabu included a 10% dose of patchouli in it's composition, such a daring high dosage was a first in the world of modern perfumery. Combined with pungent carnation, earthy patchouli made a distinctive accord which makes up a large part of Tabu.


Fragrance and Wellbeing: Plant Aromatics and Their Influence on the Psyche, 2013:
"Clove was also present in the "Mellis accord", which was a widely used base in spicy oriental fragrances including Youth Dew, Opium, Tabu and Coco. The mellis accord, which makes up an important part of the fragrance here incorporates amyl salicylate in addition to benzyl salicylate, with the patchouli and hydroxycitronellal (which has a linden blossom-like, sweet, green, radiant odor), spices, woods and coumarin. Since then restrictions have been placed on some of these, so it will have been modified."


La Femme Chic, 1945:

"Very hot, very tenacious, frankly intoxicating, Tabu, is called in America 'The forbidden perfume.' This shows the almost guilty temptation it exerts and the popularity it enjoys in the United States. This powerful creation by Dana is especially suitable for brunette and auburn women; it goes very well with fur and hair."


L'Amour de l'art, 1950:

"Tabu by Dana: Balsamic perfume with waves of amber, forbidden perfume that captivates like an incantation. Essentially feminine perfume for brunettes and chestnuts, your exotic peppers seem to multiply charms and increase seduction."

 




Bottle Designs:


Tabu has been found packaged in a figural cello/violin bottle, a rectangular bottle and tall glass bottles.



A special edition of Tabu perfume encased with a sterling silver mounting, created in Mexico.



The Fate of the Fragrance:



Tabu was was reformulated by Sophia Grojsman of IFF with modern ingredients and repackaged in 2001. The advertisement featured actress Isabella Rossellini.

Tabu has remained a favorite of women of all ages since its inception. The vintage version of Tabu is just exquisite and a true nod to the perfumer's art. Today you can find it very inexpensively in various forms from cologne to eau de parfum to dusting powder and lotion.



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